By Saurabh Desai, Co-Founder of Utsavcare Assisted Living

As the founder of Utsavcare, I've spent a good time in the world of senior care, witnessing firsthand how India's ageing population is reshaping our society. With our elders projected to number over 300 million by 2050, the scope of senior care is expanding. It is valued at around USD 25.7 billion in 2025 and expected to grow to USD 42.2 billion by 2032. Yet, amidst this growth, choosing the right option can feel overwhelming. This blog series is my way of sharing insights from the supply side—the players shaping this market—to help you, as a senior or family member, reflect on what truly fits your life.

We'll explore six main types of providers: Real Estate Players, Healthcare Providers, NGOs, CSR-driven organisations, Trust-based providers, Professional Senior Care Providers, and Home Healthcare Providers. I'll highlight strengths and weaknesses neutrally, but I'll also underscore why professional providers often strike a balance for many.

Each part includes thought-provoking questions to help you compare your situation, engaging illustrations to visualise options, and a key messages summary. Let's empower you to plan for a fulfilling second innings.